Since the main venue of "May 19 China Tourism Day" was held in Heshun Ancient Town scenic area in 2023, the popularity and reputation of Tengchong Heshun Ancient Town Scenic area have been further improved. In order to continuously improve the quality of tourism environment and accelerate the work of creating a national 5A-level tourist scenic area in Heshun Ancient Town, Tengchong City has carried out comprehensive promotion of the tourism environment of Heshun Ancient Town Scenic area.

Efforts have been made to improve environmental hygiene

First, strengthen the source management, improve the public health awareness, guide the villagers and owners to develop a good environmental health concept, and actively participate in the environmental health remediation work; The second is to set up "exposure platform, normal exposure of uncivilized phenomena; The third is to consolidate the responsibility of the "three guarantees in front of the door", clarify the specific requirements of the "three guarantees in front of the door" and the scope of the responsibility area, and sign the "three guarantees in front of the door" responsibility letter with residents and operators and increase publicity; The fourth is to encourage industry associations, chambers of commerce and other social autonomous organizations and residents to give full play to their respective advantages, jointly create a good atmosphere of environmental health care, and create a clean, orderly and harmonious production and living environment for the people in the area; The fifth is to increase the daily cleaning of the scenic spot, focusing on the scenic roads, toilets, docks, visitor centers, service points, consultation points, squares, parking lots, etc., to clean no dead corners; Sixth, the five piles and ten disorderly, private construction, damaged buildings, "rotten" buildings, construction sites, mass drying clothes and other remediation or shelter; Seventh, to carry out good water environment improvement, increase the management of the water environment in Yuanlongge, sunken River and Wild Ya Lake, and eliminate the occurrence of substandard water quality, floating objects on the water surface, and turbidity in the water body.

We will work hard to promote project construction

First, through the implementation of the transformation and upgrading of the Heshun Ancient Town scenic area square, the area from the ticket gate of Heshun Ancient Town scenic area to the gateway of Heshun Shunhe is transformed into a Jingfront square, the construction of node parks, the addition of tourist rest facilities, and the improvement of the overall landscape quality of the ancient town; The second is to do a good job in the operation of the Wisdom and Shun project, do a good job in the daily maintenance of facilities and equipment and greening on both sides of the Heshun No. 1 parking lot, Qiaoguang Road parking lot, Jingqian Square and Tongjing Highway, and complete the construction and maintenance of more than 10 trails and roads inside and outside the scenic spot; The third is to accelerate the construction of urban water supply pipe network in Heshun Ancient Town, and accelerate the implementation of the project; Fourthly, accelerate the fire protection project of the old site of Heshun Library; Fifth, timely rectification of strong and weak electric common Wells, line overload, pipeline shortage; The sixth is to improve the construction of sewage pipe network in Heshun Ancient Town.

We will work hard to carry out comprehensive improvement

In terms of traffic improvement: first, strengthen the management of vehicles inside and outside the scenic area, make sure that vehicles are parked in various parking lots, punish vehicles that park randomly and do not listen to advice according to law, guide vehicles to drive slowly in the scenic area, yield to pedestrians, and do not whistle randomly; The second is to standardize the management of private electric battery cars in the residential area, civilized driving and standardized parking; The third is to maintain the separation sign of the main highway to ensure that the mark is clear.

In terms of market promotion: first, continue to clean up mobile vendors, regulate the operation of occupying the road, block the fire channel behavior, strictly prohibit the "shop outside the shop", strictly implement the "one shop one sign" and "one shop one poro"; The second is to regulate the environment and facilities and equipment of shopping and dining places, and the operators shall brightlyoperate, clearly mark the price, operate in good faith, and eliminate fraud; The third is to clean up and rectify disorderly pasting and painting, and clean up and remove all kinds of small advertisements and all kinds of advertising facilities that are illegally set up on roadside poles and walls.

Supporting upgrading: First, do a good job in the area of bare pipelines, flying lines, irregular lines of the investigation and rectification work, the line covered box inspection, repair; The second is to carry out maintenance and maintenance of facilities and equipment such as sign system, tourist toilets, garbage bins, wash basins and so on.

Strive to improve the quality of services

First, strengthen the service quality of scenic staff, strictly implement various rules and regulations, carry out special training on scenic management, tour guide, security, catering, accommodation, environmental protection, etiquette, etc., and effectively serve with a smile, treat guests politely, and use civilized words; The second is to strengthen the training of residents, shops and guesthouse practitioners in the ancient town, enhance the sense of ownership, promote the spirit of volunteer service, enhance the awareness of civilized tourism, convey enthusiasm with a smile, prove sincerity with actions, show the good image of Heshun people's hospitality, honesty and kindness to the majority of tourists, and jointly create a harmonious tourism environment. Increase the training and education of employees, residents and businesses, improve the rules and regulations, enrich the sightseeing activities of the scenic spot, improve the construction of the wisdom system of the scenic spot, and improve the quality and level of service; The third is to increase the training of bus, taxi, online car and other drivers, and advocate civilized driving and polite language.

Focus on enriching cultural experience projects

Relying on the profound cultural heritage of Heshun Ancient Town, 600 years of continuity of business, more than 1,000 ancient houses, ancestral temples, squares, former residences, libraries, etc., to create cultural projects that tourists can participate in and experience.

Revitalize the life scene of the ancient town, in the Heshun Alley, the Horse Gang Museum, the Dian Commercial Museum, the Wuyi Square Museum, the ancient papermaking, shadow play... Connected together, becoming the epitome of harmony culture; New contents such as the immersive courtyard drama "The Sky falls Apart" and talk shows are added, and the "performing arts + tourism" model is tried. The performing arts programs such as "Fun Bazaar", "Han Style Theater", "intangible cultural heritage Theater", "Overseas Chinese Hometown", "Horse Gang Song Festival" and "Han Marriage on the Water" are specific to history and culture.

In order to further meet the needs of family Tours and parent-child Tours, intangible cultural heritage production experience projects and intangible cultural performances such as ancient papermaking, shadow puppetry, rubbing and rattan weaving techniques have been set up, and cultural and creative markets in ancient town have been created to enable tourists to personally feel the charm of intangible cultural heritage culture in an interactive way, further enhance the cultural and experiential nature of the scenic spot, and enrich the cultural soul of ancient town tourism.

By carrying out comprehensive upgrading work, Heshun Ancient Town scenic spot tourism traffic is more optimized, tourism infrastructure is more perfect, tourism market order is more standardized, tourism service function is more sound, tourism safety and emergency prevention measures are more guaranteed, operation and management level and service ability are more improved.

In the construction work, we rely on the beautiful ecological environment and heavy historical culture of the ancient town, and integrate the advantages of "hometown of a generation of philosophers", "hometown of the Emerald King", and the largest rural library in the country, so that the industrial characteristics, features and cultural characteristics of Heshun Ancient Town are more prominent. It shows the harmony between man and man, between man and nature, between humanity, between trade, between things and things, between people and things.

Article source: Tengchong Cultural Travel